The first Tesla, a Tesla Model X Performance Edition, has arrived in South Africa. The Tesla arrived in Port Elizabeth Harbour on 3 March 2021 and is owned by Rubicon Group.
“This is a big step forward for raising the profile of renewable energy in South Africa,” the director of Rubicon Energy & E-Mobility, Greg Blandford.
“The vehicle will be used for marketing initiatives within the Rubicon Group to promote Tesla Powerwall and officially launch Rubicon’s entry into the electric vehicle charging space in South Africa.”
Blandford said that they aim to highlight all forms of electric mobility, and accelerate the South African vehicle industry and lobby government towards an all-electric future.
This initiative does not signal the arrival of Tesla vehicles in South Africa, Rubicon stated.
“The arrival of our Model X gives South Africans the opportunity to see up close what an electric future looks like, and to experience high-performance electric vehicles and the technology showcased within the Tesla Model X for the first time,” said Blandford.
The vehicle will move between major city centres over the next few months in conjunction with a number of marketing events for Tesla Powerwall and electric vehicle chargers from EVBox, Delta, and EO Charging.